On Thursday 29th of August we celebrated the latest launch by Jusbox Perfumes,
Fifty Four at Harrods Auditorium.
In conversation with Jusbox founders Chiara and Andrea Valdo, Master Perfumer Julien Rasquinet, Sebastian Jara a.k.a The Perfume Guy.
Haydn Williams hosted one press event in the morning, followed by two consumer events in the afternoon, achieving amazing sales on the day with a fantastic turnout and a highly engaged audience.
Chiara and Andrea told us the story behind Jusbox Perfumes and how they met fragrance expert and influencer Sebastian Jara. Sebastian worked in the music business for years so it was the perfect match.
Sebastian revealed how he found his experience jumping from reviewing fragrances to collaborating with master perfumer Julien.
The four worked together over 11 months to create the magic of Fifty Four.
Available exclusively at Harrods, Harrods.com, H Beauty Newcastle & Edinburgh.
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